Fashion Paid Media Senior Performance Analyst

Location: Remote - Colombia

Company

hirify.global is an AI-native growth firm that combines paid media expertise, proprietary technology, and performance intelligence to help brands achieve measurable growth.

What you will do

• Lead paid advertising strategy, execution, and performance growth for complex enterprise accounts.
• Manage campaigns across major advertising platforms, including Google, Microsoft, Meta, TikTok, LinkedIn, Pinterest, YouTube, and Snapchat.
• Own budget pacing, campaign quality assurance, testing roadmaps, optimization recommendations, and performance-risk escalation.
• Apply attribution, incrementality, advanced measurement, funnel marketing, and cross-channel strategy to improve client outcomes.
• Serve as an escalation point for clients, lead strategic performance discussions, and contribute to audits and new-business pitches.
• Mentor team members, conduct training, identify knowledge gaps, and support improvements to the paid advertising function.

Requirements

• 5–6 years of digital marketing experience, including 4+ years in an agency setting.
• At least 3 years of hands-on search engine marketing experience with enterprise accounts, including bid optimization, keyword research, and ad copy development.
• Significant experience managing at least three additional campaign types, such as Performance Max, Standard Shopping, YouTube Ads, Display Advertising, Local campaigns, or Bing Ads.
• At least 3 years of hands-on experience with Meta direct-response campaigns, plus lead-generation and B2B experience.
• Expertise in paid advertising, funnel marketing, marketing analytics, Google Analytics, data-driven insight development, and client-facing communication.
• Advanced spoken and written English proficiency is required; the role is remote from Colombia.

Nice to have

• Experience with TikTok Ads, LinkedIn Ads, Pinterest Ads, or other additional advertising platforms.
• Experience contributing to new-business pitches, account audits, and department-wide strategy development.

Culture & Benefits

• People-first culture focused on curiosity, accountability, inclusion, and meaningful client results.
• Use of Omega and Iris, proprietary AI and performance-intelligence technologies, to improve workflows and decision-making.
• Equal opportunity workplace that values diverse backgrounds, experiences, and perspectives.