Fashion Paid Advertising Strategist (Ecommerce)

Location: Remote - Mexico

Company

hirify.global is an AI-native growth firm that combines strategic marketing expertise with proprietary technology to help brands achieve measurable business outcomes.

What you will do

• Own the execution, performance, and growth of paid social and paid media campaigns across Meta Ads, LinkedIn Ads, Google Ads, YouTube Ads, and Bing Ads.
• Build and manage campaigns from production through launch, including keyword research, ad copy development, bid optimization, and ongoing campaign management.
• Lead performance optimizations, manage client budgets, and recommend budget changes based on campaign performance.
• Own performance reporting, create client-ready presentations, and provide weekly progress recaps with insights and recommendations.
• Communicate strategy, performance, deliverables, and action items across internal teams and with clients.
• Use AI technologies and the Nova ecosystem to improve marketing and business processes.

Requirements

• 2-3 years of digital marketing experience, including 1-2 years in an agency setting.
• At least 2 years of direct-response marketing experience in ecommerce, lead generation, or B2B.
• At least 2 years of experience with Meta Ads and hands-on search engine marketing.
• Experience with campaign development and optimization, including bid optimization, keyword research, and ad copy development.
• Experience with one or more additional campaign types, such as Performance Max, Standard Shopping, YouTube Ads, display advertising, local campaigns, or Bing Ads.
• Advanced spoken and written English proficiency required. Strong communication, organization, project management, analytical, and interpersonal skills are also required.

Nice to have

• Proficiency with Google and Microsoft Office suites.
• Proficiency with Google Analytics.
• Strong understanding of full-funnel marketing and paid media strategy.

Culture & Benefits

• Remote work arrangement for candidates in Mexico.
• People-first culture centered on diversity, inclusion, curiosity, ambition, and accountability.
• Opportunity to work with client teams across strategy, execution, and measurement.
• Focus on cross-channel collaboration, internal communication, and long-term professional relationships.