Sr. Director, Product & UX (AI)

Location: New York, United States; hybrid schedule requiring work from the office a minimum of four days per week.

Salary: $210,000–$260,000 per year, plus bonus and long-term incentive eligibility.

Company

Global media and entertainment company producing and distributing film, television, streaming, news, and theme-park experiences.

What you will do

• Lead product development and UX for web and mobile platforms supporting NBC, Bravo, Peacock, and other entertainment brands.
• Define product vision, maintain roadmaps, establish KPIs, and communicate progress to leadership and stakeholders.
• Manage and mentor product managers and visual designers while building a UX-focused culture of trust, transparency, and accountability.
• Partner with developers, editorial, video production, audience growth, PMO, brand marketing, CRM, and other teams to execute product strategy.
• Drive audience growth, fan engagement, reach, usage, conversion, and monetization across digital experiences.
• Expand A/B and user testing and develop AI-enabled platforms, automations, and features.

Requirements

• 8+ years of professional experience leading product development and UX, preferably in entertainment, media, or digital content.
• Proven success growing business results for consumer-facing digital products and optimizing experiences against KPIs.
• Understanding of content consumption across platforms, especially video and mobile-first experiences.
• Experience working cross-functionally in a heavily matrixed organization and communicating across multiple organizational levels.
• Experience with an A/B testing platform is required.
• Ability to work in the New York office at least four days per week under the current hybrid schedule.

Nice to have

• Experience with entertainment or media brands and subscription or conversion growth.
• Experience developing B2B platforms and asset management systems.
• Experience with Optimizely, CMS, apps, or Drupal.

Culture & Benefits

• Company-sponsored medical, dental, and vision insurance.
• 401(k), paid leave, and tuition reimbursement.
• Additional employee discounts and other benefits.
• Inclusive workplace focused on community impact and diverse content creation.

Hiring process

• External candidates may be required to attend an in-person interview at an hirify.global location before a hiring decision.