Account Manager, Search (Paid Search)

Location: London, United Kingdom; hybrid with office attendance around four days a week. This is a UK-based role and requires the right to work in the United Kingdom.

Company

hirify.global is WPP’s AI-driven media operating unit, combining media, data, partnerships, and the WPP Open platform to deliver personalised marketing at scale.

What you will do

• Own paid search performance for TikTok for Business across 24 international markets.
• Optimise bidding, audiences, keywords, creative assets, landing pages, and measurement to improve conversions, pipeline, and ROI.
• Build and execute a data-driven testing roadmap and translate performance insights into measurable actions.
• Develop scalable account structures and processes to support global growth.
• Partner with analytics teams on tracking, attribution, and measurement frameworks.
• Manage four activation specialists in Poland and coordinate delivery between the London and Poland teams.

Requirements

• Experience managing large-scale paid search programmes focused on performance outcomes.
• Strong knowledge of optimisation, experimentation, measurement, and conversion-focused marketing.
• Highly analytical approach and confidence working with large datasets.
• Strong project management skills across multiple markets and priorities.
• Excellent communication, stakeholder alignment, team influence, and direction-setting skills.
• Right to work in the United Kingdom and ability to work in the London hybrid setup.

Culture & Benefits

• Open, inclusive environment built on trust, respect, collaboration, and professional development.
• Access to global hirify.global and WPP networks, learning opportunities, and employee resource groups.
• Medical, retirement, vision, and dental insurance plans.
• Significant paid time off, partner discounts, and employee mental health awareness days.
• In-office events focused on team achievements, thought leadership, and celebrations.