12 дней назад
Senior Campaign Manager (Paid Media)
80 000 - 100 000$
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Senior Campaign Manager (Paid Media): Managing and optimizing full-funnel paid media campaigns for entertainment clients across Meta, TikTok, YouTube, and DV360 with an accent on pacing, bidding, audience testing, and performance measurement. Focus on troubleshooting delivery, hitting CPV and related KPIs, improving campaign efficiency through data-driven optimization, and coordinating cross-functional execution.
Location: Hybrid, remote-first, with the primary office location in the Los Angeles area and weekly to monthly in-person meetings and client travel. Applicants must be able to work in the United States and attend recurring in-person meetings.
Salary: $80,000–$100,000 per year, including commission.
Company
provides data-driven digital marketing for the global entertainment industry and operates a large streaming guide used by audiences in more than 140 countries.
What you will do
- Set up, manage, and optimize paid media campaigns across Meta, TikTok, YouTube, Google Ads, and DV360.
- Manage upper-funnel and lower-funnel campaign structures while testing creatives, audiences, placements, and bidding strategies.
- Monitor pacing, troubleshoot delivery, and achieve KPIs including CPV, VTR, completion rate, and CPM.
- Handle campaign setup, tracking, quality assurance, invoicing, activation, maintenance, and post-buy recaps.
- Collaborate with sales, BI, creative teams, and entertainment clients to improve campaign efficiency.
- Analyze performance data and provide actionable optimization insights.
Requirements
- At least 3 years of hands-on media-buying experience, including personally launching and optimizing campaigns.
- Experience with Meta, TikTok, and Google Ads; DV360 experience is strongly preferred for the role.
- Strong knowledge of auction mechanics, pacing, bidding, CPV targets, and platform optimization.
- Experience managing paid social and YouTube budgets, including campaign proposals and performance reporting.
- Analytical proficiency with Excel, Google Sheets, and performance data tools.
- Ability to work independently in a fast-paced, cross-functional environment and attend recurring in-person meetings in the Los Angeles area.
Nice to have
- Experience with Reddit and Snapchat.
- Familiarity with the entertainment industry, including film, streaming, television, or sports.
- Experience with brand lift studies.
Culture & Benefits
- Open-minded, international, collaborative working environment.
- Remote-first approach with travel to client meetings and recurring in-person meetings in the Los Angeles area.
- Medical, dental, and vision insurance.
- 401(k), short-term and long-term disability coverage, and life insurance.
- Permission-less environment focused on meaningful work, professional growth, and measurable impact.
Hiring process
- Application should explain interest in and describe relevant platforms and budgets managed.
- Applications are expected to be original rather than mass-submitted or heavily AI-generated.
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