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2 часа назад

Marketing Campaign Executive

Формат работы
onsite
Тип работы
fulltime
Грейд
middle
Английский
b2
Страна
Ireland
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Описание вакансии

Текст:
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TL;DR
Marketing Campaign Executive (Live Events Marketing): Creating and delivering targeted integrated marketing campaigns for music, theatre, comedy, family attractions, and exhibitions with an accent on digital marketing, audience insight, and campaign budget management. Focus on developing creative concepts, coordinating agencies and internal teams, measuring campaign ROI, and optimizing ticket sales across the Irish media landscape.

Location: Dublin, Ireland; full-time, fixed-term contract for at least 6 months with potential to extend.

Company

MCD Productions promotes live music and entertainment events across Ireland, including concerts, festivals, theatre, comedy, family attractions, and exhibitions.

What you will do

  • Create concepts and execute targeted marketing plans for live entertainment campaigns.
  • Define campaign objectives and deliver integrated campaigns focused on promoting shows and optimizing ticket sales.
  • Coordinate with Marketing, Digital, PR, Creative, Social, venues, agencies, commercial partners, and media partners.
  • Develop campaigns across online and offline media channels, including search engine marketing, pay-per-click, email, and social media.
  • Track campaign performance, budgets, and ROI to improve future activations.
  • Provide creative recommendations based on audience preferences, demographics, and campaign results.

Requirements

  • Proven experience developing, delivering, and tracking integrated marketing campaigns.
  • Marketing, campaign, product, or project management experience in an agency or major events business.
  • In-depth knowledge of the Irish media landscape, including publishers, broadcast networks, out-of-home media, and digital platforms.
  • Experience managing or tracking marketing budgets and evaluating campaign and financial outcomes.
  • Strong knowledge of campaign briefing processes, time management, organization, prioritization, and project management.
  • Excellent written and verbal communication skills, creativity, flexibility, resourcefulness, and attention to detail.

Nice to have

  • Marketing or a related qualification.
  • Experience working for both an agency and a major events company.

Culture & Benefits

  • Inclusive working environment focused on equal opportunities.
  • Opportunities to develop professional and personal aspirations.
  • Exposure to live entertainment campaigns and collaboration with experienced creative, digital, PR, and marketing professionals.

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