Junior Mobile User Acquisition Manager (App Campaigns)

Location: Remote in the United States; company headquarters in New Jersey.

Company

Communications and financial services company providing prepaid communication and payment services through products including Boss Money and Boss Revolution.

What you will do

• Support the execution, setup, and daily optimization of paid campaigns across Google Ads, Meta, TikTok, Snapchat, Reddit, X, and other channels.
• Help develop channel strategies and contribute to user acquisition targets including CPI, CPA, and ROAS.
• Analyze the full performance funnel from ad impression through install, activation, and downstream conversion.
• Execute creative tests and A/B tests while monitoring ad asset performance.
• Turn campaign data into optimization actions and collaborate with designers and creative teams on app messaging and audience alignment.
• Experiment with new acquisition channels, optimization strategies, creative concepts, and AI tools for marketing workflows and analysis.

Requirements

• At least one year of experience managing paid campaigns in user acquisition or growth.
• Hands-on B2C mobile app acquisition experience.
• Experience with paid social platforms such as Meta, TikTok, and Snapchat.
• Strong analytical skills and the ability to convert performance data into optimization decisions.
• Fluent English, written and spoken, is required.

Nice to have

• Spanish language skills.
• Experience or interest in using AI tools for creative production, copywriting, campaign workflows, or performance analysis.

Culture & Benefits

• Remote and flexible working arrangements.
• Health, dental, and vision insurance, plus a 401k plan.
• Paid vacation, sick leave, and holidays.
• Commuter benefits, short-term and long-term disability coverage.
• Tuition reimbursement and an employee referral program.