1 день назад
Senior User Acquisition Manager (Paid Social)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior User Acquisition Manager (Paid Social): Owning and scaling high-budget, full-funnel paid social campaigns across Meta, TikTok, YouTube, LinkedIn, Reddit, and emerging channels with an accent on audience strategy, creative testing, and performance optimization. Focus on building measurement frameworks, connecting advertising spend to pipeline and revenue, and translating granular campaign data into scalable growth strategies.
Location: Tel Aviv, Israel; hybrid
Company
is an AI-powered SaaS business management platform for service-based business owners, supporting lead generation, client management, project booking, and payments.
What you will do
- Own strategy, budget allocation, and daily management of large-scale paid social campaigns across Meta, TikTok, YouTube, LinkedIn, Reddit, and emerging channels.
- Balance brand awareness and performance objectives while optimizing campaigns toward pipeline and revenue targets.
- Use creative and conversion data to identify high-value audiences and improve performance across the funnel.
- Lead audience, creative, bidding, and platform testing roadmaps and translate results into scalable strategy.
- Build measurement frameworks, document test results and brand lift studies, and present actionable recommendations to marketing leadership.
- Partner with Creative, Lifecycle, Brand, Product, Data, and Finance stakeholders while mentoring junior team members.
Requirements
- 5+ years of experience managing and scaling paid social campaigns with significant budgets at a global subscription-based or SaaS company.
- Senior-level, hands-on experience with Meta and YouTube, plus experience with TikTok, LinkedIn, and/or Reddit.
- Extensive experience in audience segmentation, personalization, conversion rate optimization, and structured testing frameworks.
- Strong command of marketing analytics platforms, attribution tools, ad platform reporting, BI tools, and data visualization.
- Ability to use AI tools for analysis, reporting, and day-to-day execution.
- Strong analytical, communication, presentation, and cross-functional collaboration skills.
Nice to have
- Experience testing and scaling emerging advertising platforms.
Culture & Benefits
- Mission-driven environment focused on the success of independent businesses.
- Fast-paced culture that encourages ownership, innovation, experimentation, and learning from failure.
- Competitive salary and meaningful equity grants.
- Wellness programs and family leave policies.
- Core values include putting people first, raising the bar, ownership, passion, authenticity, respect, and transparency.
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