4 дня назад
Content Specialist (SEO)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Content Specialist (SEO): Planning, editing, and publishing accurate SEO content for law firm clients with an accent on legal research, editorial judgment, and content strategy. Focus on optimizing onsite content, structuring keyword-driven briefs, improving AI-assisted drafts, and coordinating writers and cross-functional teams.
Location: United States; remote
Company
is a digital marketing agency providing content and SEO services for law firm clients.
What you will do
- Plan blog topics and other content based on client practice areas and keyword research.
- Edit, refresh, and improve practice area pages, location pages, blog posts, FAQs, landing pages, press releases, and related materials.
- Research legal concepts, statutes, jurisdiction-specific rules, and factual information to create accurate content.
- Use AI tools and editorial judgment to improve content accuracy, structure, usefulness, voice, and originality.
- Create SEO outlines and keyword lists, and collaborate with SEO, Strategy, Design, writers, and clients on content quality.
- Manage GatherContent workflows, publish and migrate content in WordPress, and support brand, email, social, case study, and video assignments.
Requirements
- Strong writing and editing skills with the ability to produce accurate, reader-first content.
- Solid understanding of SEO fundamentals, including keyword research, on-page optimization, and content structure.
- Ability to research unfamiliar legal topics and explain them clearly.
- Comfort with AI writing tools, editorial workflows, independent project ownership, and remote collaboration.
- Strong attention to factual, formatting, and linking details.
- Familiarity with WordPress for content publishing and updates.
Nice to have
- Experience writing or editing legal content.
- Familiarity with GatherContent or similar content management platforms.
- Experience at a digital marketing agency.
- Working knowledge of local SEO and AIO best practices.
Culture & Benefits
- Medical, dental, and vision insurance.
- Company-sponsored 401(k) with matching.
- Up to $500 reimbursement for pet adoption fees or vaccinations.
- Team outings and events several times per year.
- Professional development opportunities.
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