Product Director, Professional Promotion, IMAAVY (Pharmaceutical Marketing)

Location: Horsham, Pennsylvania, United States of America; requires up to 25% travel

Company

Johnson & Johnson develops healthcare, pharmaceutical, and MedTech solutions across the spectrum of patient care.

What you will do

• Lead HCP marketing strategy and execution for IMAAVY in the warm autoimmune hemolytic anemia indication.
• Develop integrated promotional campaigns and educational initiatives supporting brand objectives and customer needs.
• Drive omnichannel engagement across personal, digital, congress, and peer-to-peer channels.
• Partner with cross-functional teams to create compliant promotional materials and navigate the CAC process.
• Use customer insights, analytics, and market research to optimize business performance and engagement.
• Lead agency partners and manage marketing initiatives from strategy through execution.

Requirements

• Bachelor’s degree required; a postgraduate degree such as an MBA or MS is preferred.
• At least 7 years of pharmaceutical, healthcare, or related commercial experience, including at least 5 years in marketing, sales, or commercial strategy.
• Demonstrated success leading cross-functional initiatives in a matrixed environment.
• Strong strategic, analytical, communication, and project leadership skills.
• Role based in Horsham, Pennsylvania, United States, with up to 25% travel.

Nice to have

• Experience in immunology, hematology, or rare disease.
• Field sales experience.

Culture & Benefits

• Inclusive work environment guided by the company’s Credo.
• Equal employment opportunity for qualified applicants.
• Interview accommodations available for applicants with disabilities.