Senior Manager, Marketing Analytics (AI)

Location: San Francisco, CA, United States. Hybrid collaboration is expected, with managers and teams deciding which 10+ days per month they come into the office.

Annual base salary: $170,000–$210,000 USD for positions based in California. Equity, bonuses, and commissions are excluded.

Company

hirify.global builds crypto solutions for financial institutions, businesses, governments, and developers to improve the global financial system.

What you will do

• Own analytics and end-to-end measurement across growth marketing, from spend through pipeline and revenue.
• Lead reporting and visualization infrastructure, translating complex data into dashboards and executive narratives.
• Analyze attribution, ROI, CAC, LTV, ad spend distribution, forecasting, and budget allocation.
• Develop attribution and performance measurement frameworks using AI, machine learning, predictive modeling, and anomaly detection.
• Support experimentation through A/B testing and lift analyses, while identifying trends and proactive insights.
• Partner with Growth Marketing, Finance, RevOps, Business Intelligence, and Marketing Operations teams to improve data quality and automate workflows.

Requirements

• 5+ years of experience in marketing analytics, growth analytics, or a related field.
• Deep expertise in growth marketing measurement across the funnel.
• Hands-on experience with Salesforce CRM and marketing data pipelines.
• Strong proficiency in data visualization tools such as Tableau, Looker, or similar platforms.
• Experience with attribution modeling, media mix modeling, incrementality testing, forecasting, and budget analysis.
• Proficiency in SQL; Python or R experience is a plus. Strong communication and cross-functional collaboration skills are required.

Nice to have

• Experience with Python or R.
• Familiarity with predictive modeling, anomaly detection, or automated marketing insights.

Culture & Benefits

• Fast-paced startup environment with experienced industry leaders and opportunities for professional development.
• Flexible hybrid collaboration with in-office moments, team offsites, and company events.
• Professional development budget and learning opportunities.
• Healthcare, retirement, family-forming and family-support benefits, equity, bonuses, and employee giving match.
• Vacation, R&R days, wellness reimbursement, parental leave, family planning benefits, catered lunches, and stocked kitchens.