6 дней назад
Manager, Planning, UK (Media Planning)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Manager, Planning, UK (Media Planning): Building and managing cross-channel media plans and high-performance brand campaigns for Airbnb across EMEA, with an accent on budget allocation, campaign reporting, and client delivery. Focus on optimizing media investment, quality-assuring activation reports, managing multiple deadlines, and leading junior planning team members.
Location: London, United Kingdom. This is a UK-based hybrid role, with teams in the office around four days a week. Applicants must have the right to work in the UK. Availability between 4pm and 6pm is required to support the North America-led account.
Company
is WPP’s AI-driven media operating unit, combining media, data, partnerships, and WPP Open to deliver personalized marketing at scale.
What you will do
- Research audiences and markets to support media planning recommendations.
- Own holistic cross-channel media plans, including channel selection, publisher choices, budget allocation, and testing plans.
- Manage campaign launches and coordinate with Activation teams to deliver media campaigns across EMEA.
- Create cross-channel reporting templates, quality-assure activation reports, and develop performance insights and recommendations.
- Present recommendations to clients, manage junior client relationships, and meet with media vendors.
- Train and manage Media Planning Executives while supporting the wider EMEA Planning team.
Requirements
- Bachelor’s degree or equivalent professional experience.
- Proven media experience at Senior Executive level, with a solid understanding of marketing and advertising principles.
- Experience managing multiple projects, deadlines, budgets, and campaign outcomes.
- Basic Google Sheets skills, including VLOOKUP and pivot tables, plus presentation design skills.
- Knowledge of media research tools such as ComScore, GWI, TGI, or YouGov.
- Right to work in the UK and availability between 4pm and 6pm are required.
Nice to have
- Experience planning activity for emerging markets.
Culture & Benefits
- Hybrid working with teams in the office around four days a week.
- Opportunities to work across global and WPP networks.
- Employee resource groups, in-office events, and an inclusive working environment.
- Medical, retirement, vision, and dental insurance.
- Paid time off, partner discounts, and employee mental health awareness days.
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