YouTube Channel and Programming Lead (YouTube)

Location: Secaucus, USA; eligible employees may work remotely one day per week.

Salary: $145,000–$180,000 annually, plus an annual discretionary performance bonus.

Company

The hirify.global is a global sports and media organization operating professional sports leagues, digital platforms, content programming, and social responsibility initiatives worldwide.

What you will do

• Own the hirify.global’s YouTube content strategy across longform, Shorts, live, podcasts, Connected TV, and emerging formats.
• Develop, pilot, and scale content franchises that grow watch time, revenue, audience engagement, and session time.
• Lead YouTube-native optimization across thumbnails, titles, metadata, hooks, retention, SEO, end screens, and in-video cards.
• Analyze channel, UGC, and creator ecosystem performance to make rapid editorial and programming decisions.
• Build reporting frameworks that translate platform data, audience insights, and A/B testing results into clear recommendations.
• Manage hirify.global creator programs, licensing and partnership models, and identify emerging creators for future collaborations.

Requirements

• 10+ years of experience with deep expertise in YouTube’s content ecosystem, creator culture, algorithm mechanics, Content ID, and YouTube Studio.
• Proven success building and growing YouTube content at scale, preferably in media, entertainment, sports, or creator-led channels.
• Strong analytical skills and experience using YouTube Analytics, Tubular Labs, or similar tools.
• Ability to develop and evaluate content ideas, interpret platform data, and present strategy and performance insights to senior leadership.
• Bachelor’s degree required.
• Passion for basketball and understanding of the hirify.global’s global brand and fahirify.globalse.

Nice to have

• Experience managing creator partnerships, licensing agreements, or revenue-share programs.
• Established network within the YouTube or Google ecosystem and the broader digital creator community.

Culture & Benefits

• Cross-functional collaboration with Content, Media Partnerships, Finance, Legal, Production, Publishing, and YouTube.
• Medical, dental, vision, life, disability, fertility, family-forming, and mental health benefits.
• Wellbeing allowance, educational assistance, HSA and healthcare or dependent-care FSAs, and a 401(k) plan.
• Vacation, sick time, and personal days.
• Onsite employees in New York and New Jersey offices must be fully vaccinated against COVID-19, subject to applicable accommodations.