Marketing Specialist (Fintech)

Location: London, England, United Kingdom; Workplace: On-site

Company

hirify.global provides automation, payment, and technology solutions that help hospitality and commercial businesses improve efficiency, reduce operational costs, and modernise operations.

What you will do

• Own and develop company positioning, messaging, and brand identity.
• Manage the company website and external PR partners.
• Build a B2B enterprise marketing strategy and execute multi-channel campaigns across content, email, paid media, and events.
• Lead executive engagement, industry conferences, account-based marketing, digital campaigns, and regional event activities.
• Work with Product, Sales, and Account Management to align marketing with account priorities, territory plans, and commercial targets.
• Define marketing KPIs, measure campaign effectiveness, and use analytics to guide investment and resource allocation.

Requirements

• At least 5 years of experience in financial services, fintech, payments, SaaS, or a related sector.
• Strong experience marketing to B2B and institutional audiences.
• Experience working with start-ups or scale-ups across regions.
• Proven ownership of field marketing programmes, executive engagement, account-based programmes, and multi-channel campaigns.
• Understanding of how institutional clients evaluate and purchase products, with a track record of generating measurable pipeline and commercial growth.
• Strong organisation, project management, initiative, and ability to combine strategic leadership with hands-on execution.

Culture & Benefits

• Competitive compensation.
• Ownership of branding and marketing activities in a fast-growing company.
• Fast-paced, supportive, and technology-driven work environment.