Programmatic & Data Strategist (AdTech/AI)

Location: Hybrid in Oakville, Canada; candidates must currently be located in the Greater Toronto Area and eligible to work in Canada. The role is primarily work-from-home but requires travel to client locations and the Oakville office.

Company

hirify.global operates The Weather Network and develops media, advertising, data, and client solutions.

What you will do

• Serve as the sales subject-matter expert for programmatic, data-segment, and data-insight products.
• Develop programmatic strategies with clients and partners and support pitches, presentations, and campaign optimization.
• Apply Large Language Models and generative AI to automate operational workflows, synthesize datasets, and produce client insights.
• Use data to recommend campaign improvements and strengthen client relationships.
• Monitor dashboards covering monetization metrics and campaign performance.
• Support budgeting, revenue forecasting, and revenue-optimization test plans.

Requirements

• 4–7 years of experience in programmatic publisher sales, data analytics, data sales, or ad tech platform sales.
• Expertise with GAM, AdX, DV360, TTD, Magnite, and Amazon TAM.
• Practical experience using LLMs such as Gemini, ChatGPT, or Claude to improve operations and generate insights.
• Experience presenting media programs and solutions directly to clients and aligning data solutions with client objectives.
• Knowledge of Open Bidding, Prebid, digital data collection, analytical methods, and client relationship management.
• Must be eligible to work in Canada and currently located in the Greater Toronto Area.

Nice to have

• Bachelor’s degree in business, marketing, or a relevant technical field.

Culture & Benefits

• 12-month full-time contract with hybrid flexibility and work-from-home options for most of the time.
• Summer hours, vacation days in addition to personal days, and an inclusion, diversity, equity, awareness, and solidarity team.
• Open communication, company-wide meetings, employee pulse surveys, and an anonymous reporting platform.
• Fair and authentic interview experience, with preparation using AI tools permitted but real-time AI assistance prohibited during interviews.

Hiring process

• Interviews assess candidates’ own experience, thinking, problem-solving, and communication.