Marketing Platform Manager (AI)

Location: Hybrid role based in any hirify.global U.S. office location; the position is listed in Silicon Valley.

Salary: $115,000–$172,750 per year, plus a potential discretionary bonus.

Company

hirify.global is a law firm with a firm-wide marketing technology environment supporting email campaigns, events, CRM integrations, reporting, and AI-enabled automation.

What you will do

• Administer the email marketing platform, including campaign builds, templates, forms, automation sequences, alerts, segmentation, lead scoring, and A/B testing.
• Maintain data integrity and reliable synchronization between the marketing platform, Salesforce, the events platform, and other connected systems.
• Monitor platform KPIs such as deliverability, engagement, bounce rates, send volume, and conversion attribution, and report trends and issues.
• Troubleshoot integration and sync issues across the marketing technology stack in collaboration with system administrators, vendors, consultants, and technical partners.
• Design, build, and maintain AI-enabled agentic workflows that automate repetitive marketing technology tasks.
• Ensure email marketing activities follow CAN-SPAM, GDPR, and CCPA requirements, including consent, unsubscribe, and data retention practices.

Requirements

• 8+ years of advanced administrative experience with email marketing platforms, system integrations, and AI-enabled workflow automation.
• Advanced Marketo knowledge, including campaign automation, template management, database cleanliness, and data synchronization.
• Working knowledge of Salesforce integration points and sync troubleshooting, plus experience with an events platform and its integrations.
• Experience configuring AI agents or LLM-based workflow tools such as Claude or ChatGPT.
• Bachelor’s degree in Marketing, Information Systems, Information Technology, or a related field, or an equivalent combination of education and experience.
• Ability to independently diagnose intermediate-level integration problems and escalate them to the appropriate vendor, administrator, or technical partner.

Nice to have

• Experience with Power BI and/or Databricks.
• Law firm or professional services marketing technology experience.
• Curiosity and experience identifying platform improvements and optimization opportunities.

Culture & Benefits

• Hybrid work arrangement combining work from home with work at a designated hirify.global office.
• Healthcare, life insurance, Health Savings Accounts, Flexible Spending Accounts, and wellbeing benefits for eligible employees.
• Potential discretionary performance-based bonus for eligible employees.