VP, Brand Performance & Planning – Premium, Midscale & Economy Brands F/M/X (Hospitality)

Location: Issy-les-Moulineaux, France; remote work possible several days per week from France

Company

Accor is an international hospitality group operating more than 5,500 hotels in over 110 countries.

What you will do

• Lead brand performance and decision enablement across Premium, Midscale and Economy brands.
• Decompose commercial performance drivers, develop quantified scenarios and provide ranked recommendations.
• Own portfolio performance and planning cycles, including strategic marketing plans, quarterly business reviews, multi-year plans and budgets.
• Orchestrate brand, portfolio and regional budget consolidation with Finance and translate strategy into quantified financial impact.
• Lead portfolio-level consumer insights, knowledge management, performance tools and AI-enabled approaches.
• Build and develop a high-impact Brand Performance & Consumer Insights team and represent the function in senior governance forums.

Requirements

• Experience in brand or business performance, commercial planning, revenue management, quantitative strategy or finance in a complex multi-brand environment.
• Demonstrated ability to analyze commercial performance, isolate drivers, distinguish correlation from causation and draw evidence-based conclusions.
• Experience owning an annual planning cycle or budget consolidation and trade-off process with Finance.
• Accountability for outcomes across multiple countries, ideally including international work experience.
• Experience building or rebuilding a team and influencing senior stakeholders without direct authority.
• Perfect English is mandatory.

Nice to have

• Hospitality experience.
• Consumer insights experience.

Culture & Benefits

• Flexible hybrid work from home, offices, hotels or coworking spaces in France.
• Work-life balance support, talent management and continuous training and development.
• Preferential rates and offers across Accor locations through the ALL - Heartist program.
• Volunteer day, sustainable mobility support, public transport contribution and meal vouchers.
• Health insurance funded 50% by Accor, collaborative workspaces and on-site wellbeing and sports facilities.

Hiring process

• Initial discussion with the recruitment team followed by interviews with managers and team members.
• A test, case study or personality and motivation questionnaire may be included.
• Final HR interview and personalized feedback.