Digital/Paid Media Activation Manager (Gaming)

Location: United States, remote

Salary: $70,000–$80,000 annually

Company

hirify.global provides consulting support for client marketing and customer experience programs, including paid media services for a major gaming brand.

What you will do

• Execute, monitor, and optimize paid social campaigns across Meta, TikTok, Reddit, YouTube, LinkedIn, Snapchat, Pinterest, X/Twitter, and emerging channels.
• Support integrated campaigns across paid social, SEM, digital, programmatic, and retail media platforms including DV360, Amazon Ads, and Walmart Connect.
• Manage campaign pacing, bidding strategies, audiences, creative variants, placements, and delivery performance.
• Analyze reporting and campaign data to identify trends, insights, and optimization recommendations.
• Collaborate with strategy, analytics, creative, and client stakeholders on campaign execution and marketing objectives.
• Maintain standardized workflows and QA procedures while contributing to testing, pilots, knowledge sharing, and platform research.

Requirements

• 2–4 years of hands-on paid media activation experience, preferably in an agency or consulting environment.
• Strong experience managing paid social campaigns across major social platforms.
• Understanding of social media marketing, audience engagement, and integrated digital campaigns.
• Experience interpreting campaign performance data and making optimization recommendations.
• Strong communication, collaboration, prioritization, and multitasking skills.
• Bachelor’s degree or equivalent professional experience.

Nice to have

• Experience with programmatic or retail media platforms such as Amazon Ads, Walmart Connect, DV360, or The Trade Desk.
• Experience with Google Ads, Bing Ads, Sprinklr, or similar paid media tools.
• Advanced Excel skills, including PivotTables, VLOOKUP/XLOOKUP, data manipulation, and reporting.
• Passion for gaming, entertainment, social media, and digital culture.

Culture & Benefits

• Contract opportunity through June 30, 2027, with possible extension.
• Employer contributions toward employee-only medical and dental premiums.
• Vision, life, disability, AD&D, accident, critical illness, cancer, and pet insurance options.
• 401(k), paid time off, and company-provided laptop.