Digital Media Planner (Paid Media)

Location: Fully remote within Latin America; must be available to work full-time during US Eastern Time hours.

Company

hirify.global connects Latin American professionals with international companies, including Solv Wellness, a U.S.-based direct-to-consumer health and wellness business.

What you will do

• Build, launch, QA, and optimize campaigns in Google Ads and Meta Ads Manager.
• Manage campaign structures, targeting, bids, budgets, creative assets, pacing, and daily performance monitoring.
• Analyze platform, search, auction, creative, and ecommerce data to identify optimization opportunities.
• Prepare recurring performance updates with results, completed optimizations, and next steps.
• Run and document A/B tests across audiences, keywords, bidding strategies, formats, and placements.
• Partner with brand and creative teams, troubleshoot ad disapprovals and account issues, and use Triple Whale, automation, and AI workflows for reporting and optimization.

Requirements

• At least 2 years of hands-on paid media experience, preferably in an agency or fast-paced DTC/ecommerce environment.
• Direct experience building, pacing, and optimizing campaigns in both Google Ads and Meta Ads Manager.
• Strong analytical, organizational, communication, and troubleshooting skills.
• Working knowledge of account architecture, bid strategies, audience targeting, budget pacing, and campaign testing.
• Fluent English is mandatory for regular written and verbal communication with a U.S.-based team.
• Must be based in Latin America and work full-time during US Eastern Time hours.

Nice to have

• Programmatic media experience.
• Amazon Advertising experience, including Sponsored Products, Sponsored Brands, Sponsored Display, or DSP.
• Familiarity with Triple Whale, Shopify, or other DTC ecommerce analytics platforms.
• Experience with CTV/OTT, audio, podcasts, paid influencer amplification, CPG, consumer health, dietary supplements, or regulated consumer categories.

Culture & Benefits

• Fully remote work within Latin America with flexible time schedules.
• Long-term independent contractor agreement with compensation in USD.
• Work with international clients and dynamic projects.
• No paid time off, health insurance, or other additional employment benefits.

Hiring process

• Initial interview with hirify.global's recruiting team.
• Interviews with Solv Wellness and a practical paid media assignment.
• Finalists may meet with senior leadership; the process can vary by candidate and business needs.