5 дней назад
Global Marketing Specialist - Consumer
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Global Marketing Specialist - Consumer (Marketing/AI): Executing integrated marketing programs, campaigns, events, and thought leadership initiatives for BCG's Consumer Practice with an accent on project management, stakeholder collaboration, content creation, and data-driven marketing. Focus on coordinating global campaigns and events, optimizing social media and digital tools, analyzing performance metrics, and applying AI to improve marketing efficiency.
Location: Not specified
Company
is a global management consulting firm helping organizations address complex business challenges through strategy, technology, design, and digital ventures.
What you will do
- Execute end-to-end marketing programs and integrated campaigns for the Consumer Practice Area.
- Plan and deliver events, including logistics, communications, vendors, budgets, and post-event reporting.
- Manage the marketing calendar across campaigns, publications, social media, and thought leadership initiatives.
- Create presentations, newsletters, event communications, and digital campaign assets for internal and external audiences.
- Monitor campaign and event performance, build dashboards and reports, and recommend improvements.
- Collaborate with global marketing centers of excellence and apply AI and digital tools to improve workflows and marketing impact.
Requirements
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent experience.
- Experience coordinating marketing programs, campaigns, and events in a fast-paced environment.
- Strong project management, organizational, analytical, and communication skills.
- Excellent written and verbal English communication skills are required.
- Experience with CRM, email marketing, social media management, analytics, or similar marketing platforms.
- Collaborative, proactive, detail-oriented, and able to manage multiple priorities across global teams.
Nice to have
- Familiarity with Salesforce Marketing Cloud, LinkedIn Campaign Manager, Sprinklr, SHIELD, Haiilo, Figma, or similar tools.
- Experience using AI and emerging digital tools in marketing.
Culture & Benefits
- Work with global marketing teams and cross-functional stakeholders across the firm.
- Collaborate with marketing centers of excellence in digital marketing, social media, publishing, production, and analytics.
- Contribute to a diverse and inclusive workplace as an Equal Opportunity Employer.
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