Senior Retail Media Planner

Location: Cincinnati General Offices, United States

Salary: $110,000–$165,300 per year, plus potential bonus and benefits.

Company

Procter & Gamble is a consumer packaged goods company operating in more than 75 countries with 65 consumer brands.

What you will do

• Translate brand briefs into strategic, holistic media plans across TV, OTT, social, digital, audio, and other channels.
• Conduct audience identification analysis and scenario planning using industry tools, data, and market insights.
• Partner with agency investment teams to plan, execute, and optimize media investments across channels and marketplaces.
• Coordinate with agencies on billing accuracy, compliance, plan changes, and authorizations.
• Collaborate with digital media buyers and media and creative agencies to execute integrated brand communication plans.
• Coach and develop a Media Planning Manager.

Requirements

• Bachelor’s degree.
• 5+ years of media agency experience in media or communications planning.
• Experience with clients conducting significant national advertising campaigns; consumer packaged goods or other fast-moving consumer-facing experience is preferred.
• Advanced skills in Microsoft Word, Excel, and PowerPoint.
• Experience with media planning software, tools, and data, including MediaTools, MediaOcean, Prisma, comScore, MRI, or comparable agency platforms.
• U.S. work authorization is required; immigration sponsorship is not available.

Culture & Benefits

• Work with diverse, multifunctional teams to develop solutions for consumer and business challenges.
• Total rewards include salary, potential bonus, and benefits.
• Equal employment opportunity and reasonable accommodation are provided throughout the hiring process.
• Procter & Gamble participates in E-Verify.