Programmatic Strategist (AdTech)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Location: Remote in the United States; Charleston, SC; Columbus, OH; Orlando, FL; Portland, OR; Raleigh, NC; or Tampa, FL. The role may be operated virtually from a home office. Global opportunities may be available in Canada, Mexico, and the UK for candidates with established work authorization who permanently reside in the relevant country.
Company
is a B2B performance marketing agency focused on generating revenue, pipeline, and qualified sales opportunities for SaaS and other B2B brands.
What you will do
- Create comprehensive programmatic media strategies aligned with client objectives.
- Build and manage campaigns across DSPs including DV360 and The Trade Desk, covering display, native, video, and audio.
- Use first-party and third-party data for audience targeting and segmentation.
- Monitor, optimize, and troubleshoot campaign performance, delivery, and pacing.
- Prepare performance reports, analyze results, and provide strategic recommendations.
- Coordinate with creative, analytics, and account teams while presenting campaign plans and results to clients.
Requirements
- 3+ years of experience in programmatic advertising at a publisher, advertising agency, or ad tech company.
- Hands-on experience with media buying, campaign building, and optimization in DSPs; experience with The Trade Desk and DV360 is preferred.
- Experience in programmatic media planning, buying, and developing measurement frameworks.
- Understanding of how paid, organic, and programmatic channels work together to achieve client KPIs.
- Experience driving programmatic growth for B2B or SaaS clients with budgets above $50,000 per month.
- Strong analytical, communication, collaboration, attention-to-detail, and project management skills.
Culture & Benefits
- Remote-first work environment with home-office flexibility.
- Medical, dental, vision, disability, and life insurance for employees and families.
- Mental and physical wellness benefits, including therapy access, Headspace, and Gympass.
- Unlimited PTO with a two-week minimum, paid holidays, birthday leave, year-end recharge, and paid parental leave.
- Traditional and Roth 401(k) with a 3% company match and an annual tenure-based bonus.
- Annual anniversary trip with peers and executive leadership.
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