Specialist / Sr Specialist, Events Sports Marketing Brand Strategy

Location: Global Home Office in Columbus, Ohio, United States; hybrid schedule with Mondays and Fridays available as work-from-anywhere days for most roles

Company

Abercrombie & Fitch Co. is a global, digitally led omnichannel specialty retailer of apparel and accessories serving customers from kids through millennials across North America, Europe, Asia, and the Middle East.

What you will do

• Plan, coordinate, and execute A&F sports events that increase customer engagement and brand awareness.
• Coordinate with Talent, PR, Social, Creative, Product, Visual, Stores, Asset Protection, Legal, Brand Strategy, and marketing channel teams.
• Manage agency partners, vendors, venue sourcing, contracts, logistics, and both in-person and virtual event activations.
• Develop event briefs, project timelines, run-of-show documents, call sheets, and post-event recaps.
• Track KPIs and event performance, incorporate learnings into future activations, and maintain feedback loops with partners.
• Build and manage event budgets while identifying new fashion, sports, and cultural activation opportunities.

Requirements

• Bachelor’s degree in Marketing or a related field, or equivalent related experience.
• 4+ years of experience in marketing and events, with proven success managing events from concept through execution.
• Strong project management, organization, time management, and cross-functional coordination skills.
• Deep interest in fashion, style, consumer culture, sports, and the sports media landscape.
• Ability to manage multiple high-profile campaigns in a fast-paced, fluid, and demanding environment.
• Ability to work from the Columbus, Ohio Global Home Office under the role’s hybrid arrangement.

Nice to have

• Experience in fashion.
• Experience in a fast-paced, multichannel retail environment.

Culture & Benefits

• Work-from-anywhere flexibility on Mondays and Fridays for most roles, plus six additional work-from-anywhere weeks per year.
• Medical, dental, vision, life, disability, and flexible spending account benefits.
• Paid time off, parental and adoption leave, and one paid volunteer day per year.
• Incentive bonus program, annual companywide review process, and opportunities for career advancement.
• Associate assistance, fertility and adoption benefits, mental health and wellness support, and multiple Associate Resource Groups.
• Merchandise discounts across the company’s brands.