6 дней назад
Brand & Creative Manager
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Brand & Creative Manager (FinTech/Crypto): Leading global brand architecture, PR, SMM, creative production, localization, and sports partnership activations across regulated CFD and Crypto businesses with an accent on financial marketing compliance, multi-market campaigns, and brand performance measurement. Focus on scaling international teams and studios, directing crisis communications, coordinating AI-human localization workflows, and delivering high-ROI F1 and sports activations.
Location: Europe; remote work available.
Company
operates regulated CFD brokerage and fast-paced Crypto and Web3 business lines.
What you will do
- Lead Team Leads across PR, SMM, Sponsorships, Creative, and Localization while setting long-term brand goals and managing multi-million-dollar annual budgets.
- Direct global PR, SMM, brand architecture, visual identity, and tone of voice across all channels.
- Scale the internal graphic, motion, and video studio using Jira queues, DAM systems, and strict SLAs.
- Build social media, trader-generated content, community engagement, and brand health measurement programs.
- Lead localization across 20+ languages through AI-human workflows.
- Direct F1 and sports partnership activations, including co-branded campaigns, VIP events, IP usage, and ROI measurement.
Requirements
- 5+ years of brand leadership and creative direction experience with a B2C focus.
- Experience leading teams and managing multi-market international campaigns across SEA, LATAM, MENA, and Europe.
- Strong expertise in PR, SMM, brand operations, crisis communications, and executive positioning in top-tier media.
- Experience managing high-volume graphic, motion, and video studios with DAM platforms.
- Mastery of financial promotion rules and risk disclaimer standards, including FCA, CySEC, ASIC, and VARA requirements.
- Ability to align creative direction with Legal and Compliance frameworks and fast-paced business development cycles.
Nice to have
- Experience in FinTech, CFD/Forex, Crypto, or Web3.
- Experience delivering high-ROI global sports or F1 partnership activations.
Culture & Benefits
- Remote work opportunity in Europe.
- Direct reporting to the Head of Marketing with significant autonomy and no micromanagement.
- 20 paid vacation days and 10 paid sick leave days per year.
- Medical insurance and public holidays according to the approved company list.
- Professional education, language learning, and wellness budgets.
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