Data Governance Director F/H (CDI)

Location: Paris, France. Hybrid working model with up to 2 work-from-home days per week and 2 full weeks of remote work per year.

Company

hirify.global is WPP’s AI-driven media operating unit, combining media, data, partnerships, and the WPP Open platform to deliver personalized marketing and measurable growth for global brands.

What you will do

• Own and execute the end-to-end Prevention–Monitoring–Correction data governance model.
• Lead the annual global taxonomy review, cleanup, and integration of new data dimensions across luxury Maisons and markets.
• Enforce global naming conventions, including unique Campaign IDs for automated campaign aggregation.
• Oversee AdTech and tracking standards covering server-side tagging, GA4, channel grouping, and migration projects.
• Drive data compliance toward 95% accuracy across channels, Maisons, and markets.
• Advise Data Operations Executives and Associate Directors on automated validation and trusted data flows into Optimus dashboards and WPP Open.

Requirements

• 8–10+ years of experience in digital data governance, taxonomy management, or media data operations.
• Strong AdOps background with hands-on experience in digital tracking, ad serving, and multi-market data compliance.
• Deep knowledge of taxonomy architecture, dynamic UTM and naming structures, Accutics, GA4, server-side tracking, and campaign management workflows.
• Experience enforcing governance standards across multi-brand, multi-agency, and international environments.
• Autonomy, strong organization, strategic thinking, diplomacy, active listening, and the ability to explain technical standards to executive and operational audiences.

Culture & Benefits

• Access to hirify.global and WPP global networks and professional development opportunities.
• Inclusive culture with internal events celebrating team accomplishments and expertise.
• Hybrid work with up to 2 work-from-home days per week and 2 full weeks of remote work annually.
• 2 additional days off per year and further leave based on seniority.
• Health leave programs, disability-related paid leave, and community and solidarity initiatives.

Hiring process

• Recruiter interview by phone or video.
• Operational interview covering technical background, leadership style, and cultural fit.
• Case study presentation assessing data governance architecture, taxonomy framework design, and stakeholder management.