Creative Director - Marketing (CPG)

Location: Corporate - Springdale, Arkansas, United States

Company

hirify.global is a large food and consumer packaged goods company with a portfolio including Hillshire Farm, Hillshire Reserve, Ball Park, Aidells, and Snacking brands.

What you will do

• Define and champion a unified creative vision across the brand portfolio.
• Translate strategic briefs into creative concepts, campaigns, and content across digital, email, web, social, shopper, packaging, and video channels.
• Serve as the final creative reviewer for major campaigns and product launches.
• Present creative concepts to senior leadership and collaborate with brand strategy, digital, shopper marketing, social, and legal/regulatory teams.
• Manage external agencies, production houses, and freelancers, including contracts, deliverables, and vendor evaluation.
• Manage production budgets and establish scalable creative workflows that support multiple brands and priorities.

Requirements

• Bachelor’s degree in Marketing, Business, or a related field is required; an MBA is preferred.
• 10+ years of experience in marketing or agency roles within the food, consumer brand, or CPG industry.
• Experience leading and managing a marketing team.
• Strong experience partnering with brand and strategy leads to bring positioning to life creatively.
• Portfolio spanning multiple channels, including packaging, digital/social, video, and shopper or in-store marketing.
• Strong project management, presentation, strategic thinking, and creative evaluation skills.

Nice to have

• MBA degree.
• Portfolio demonstrating strong conceptual and craft work.

Culture & Benefits

• Full-time employment on the first shift.
• Relocation assistance is available.
• Paid time off for employees and their families.
• 401(k) plans and health, life, dental, vision, and prescription drug benefits.
• Equal opportunity employment with reasonable accommodation available for physical job requirements.