Associate Creative Director (Copy) (Social Media)

Location: New York, NY, United States; hybrid work with teams in the office an average of four days a week

Company

hirify.global is a global creative company combining brand experience, customer experience, and commerce to build connected brands, operating as part of WPP across more than 55 markets.

What you will do

• Lead copy direction for organic and paid social campaigns across Instagram, TikTok, X, LinkedIn, Facebook, YouTube Shorts, and other platforms.
• Manage creative teams delivering evergreen and campaign-driven social content.
• Develop and pitch social-first campaign ideas, from reactive cultural moments to larger campaign platforms.
• Write headlines, scripts, captions, calls to action, taglines, social bios, and other platform-specific copy.
• Present creative work to clients, explain the strategic rationale, and build trusted partnerships.
• Collaborate with creative leads, copywriters, strategists, producers, and social managers while tracking platform and culture trends.

Requirements

• At least 7 years of agency experience focused on social media campaigns.
• Portfolio demonstrating strong conceptual thinking, a distinctive voice, and versatility across social platforms.
• Deep understanding of native brand presence on social media, editorial quality, writing craft, and brand voice.
• Experience with creator and influencer content, UGC strategy, organic content, and paid social advertising.
• Ability to manage multiple projects under tight deadlines and collaborate in a fast-paced environment.
• Strong communication and presentation skills, with a passion for culture, design, branding, and internet trends.

Nice to have

• Experience creating, shooting, or editing content.
• Consumer packaged goods experience.

Culture & Benefits

• Inclusive, collaborative culture focused on positivity, active listening, creative bravery, and connection.
• Full-time hires receive medical, dental, and vision coverage options.
• 401(k) match of 100% of contributions up to 5% of salary.
• Paid time off, wellness support, training, and growth opportunities through hirify.global and WPP.
• Hybrid work model with regular office collaboration.