12 дней назад
Senior Copywriter (Cybersecurity)
95 890 - 157 540$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Copywriter (Cybersecurity): Developing brand, product, CRM, social, digital, and performance copy for McAfee's consumer security solutions with an accent on brand voice, conceptual storytelling, and data-informed iteration. Focus on creating campaign concepts, testing copy variants across paid channels, translating product benefits into clear messaging, and maintaining consistency across channels.
Location: Hybrid, based within commuting distance of New York, NY; San Jose, CA; or Newport Beach, CA. Regular office attendance is expected according to team needs, with remote work from a home office on other days. Relocation assistance is not offered.
Salary: USD $95,890–$157,540 per year, depending on experience and qualifications.
Company
develops consumer security solutions that protect people, families, and communities in an always-online world.
What you will do
- Write copy for campaigns, digital experiences, social media, CRM, websites, video scripts, product surfaces, and performance channels.
- Develop headlines, short-form storytelling, product messaging, and performance-driven copy variants.
- Contribute campaign concepts with designers, art directors, content strategists, and the in-house creative team.
- Apply and maintain 's brand voice and copy guidelines across products and channels.
- Write and test variants for paid social, search, and other performance channels using performance data to guide revisions.
- Partner with Product Marketing, Growth, senior writers, creative leads, and external agencies to deliver consistent integrated work.
Requirements
- 6–8 years of copywriting experience, including in-house or client-side experience; agency-only experience is not sufficient.
- Experience writing for performance marketing channels where copy is tested and iterated against data.
- Portfolio demonstrating range across brand and performance copy.
- Experience writing for consumer brands; technology or subscription experience is beneficial.
- Strong clean-writing and editorial skills, with the ability to manage multiple projects and shift between conceptual and structured writing.
- Ability to work from a commutable distance to one of the designated US hub locations.
Culture & Benefits
- Collaborative, curiosity-driven creative environment focused on bold thinking, clear storytelling, and ongoing craft improvement.
- Flexible work hours and family-friendly benefits.
- Bonus program and 401(k) retirement plan.
- Medical, dental, vision, life, and short- and long-term disability coverage.
- Paid parental leave, paid company holidays, sick time, and vacation benefits.
- Support for community involvement and an inclusive workplace.
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