Content Marketing Manager (AI)

Location: Princeton, New Jersey, USA; hybrid work

Must be a U.S. citizen, lawful permanent resident, or otherwise authorized to work in the U.S. without requiring visa transfer or sponsorship now or in the future.

Company

Dr. Reddy’s develops affordable medicines and innovative healthcare solutions while supporting healthier lives and inclusive collaboration.

What you will do

• Develop original content for multiple consumer health and wellness brands.
• Create blog articles, website and Amazon content, email campaigns, social posts, video scripts, and advertising copy.
• Translate consumer insights, trends, and complex health topics into clear, engaging content.
• Use AI and creative technologies for ideation, personalization, optimization, repurposing, and workflow automation.
• Shape brand voice and collaborate with agencies, creators, freelancers, and cross-functional teams.
• Manage content workflows and improve performance using SEO, ecommerce, social, and analytics insights.

Requirements

• 5+ years of experience in content marketing, social media, brand or product pages, editorial, or communications.
• Exceptional writing, editing, and storytelling skills with a strong multi-channel content portfolio.
• Hands-on experience creating content personally, rather than only managing external partners.
• Experience using AI and digital content creation tools to improve creativity and productivity.
• Familiarity with ecommerce, SEO, social platforms, content management systems, and analytics.
• U.S. work authorization without current or future visa transfer or sponsorship requirements.

Culture & Benefits

• Work across multiple growing consumer health brands with meaningful ownership and visibility.
• Focus on creating content that reaches consumers through websites, Amazon, social media, email, and advertising.
• Inclusive workplace centered on empathy, teamwork, diversity, and shared success.
• Competitive total rewards package with base salary, discretionary annual bonus, healthcare coverage, retirement savings, and leave benefits.