Product Director EPG (AI)

Location: Titusville, New Jersey, United States; travel may be required based on business needs.

Base pay: $122,000–$212,750 annually.

Company

Johnson & Johnson MedTech and Innovative Medicine develop healthcare solutions and treatments across regulated pharmaceutical and medical technology markets.

What you will do

• Lead non-personal promotion and media strategies across selected Established Products Group brands, including the pulmonary hypertension portfolio.
• Direct media, creative, and external agency partners from briefing through execution, managing scope, budgets, timelines, quality, measurement, and optimization.
• Translate portfolio priorities into audience strategies, channel plans, content requirements, and integrated commercial programs.
• Support launch-readiness workstreams and future lifecycle brand transitions, including governance, risks, resources, supply, financial considerations, and continuity planning.
• Serve as the EPG AI lead by prioritizing use cases, leading pilots, promoting responsible adoption, and building team capability.
• Partner with Finance, Business Analytics, Medical Affairs, Supply Chain, Sales Operations, Legal, Regulatory Affairs, and other functions to deliver commercial priorities.

Requirements

• Bachelor’s degree required.
• At least 5 years of relevant business experience, including pharmaceutical, biotechnology, healthcare, or another highly regulated industry.
• At least 2 years of inline marketing experience covering strategy, tactical execution, project management, and performance measurement.
• Experience leading agencies or vendors and managing multiple priorities, budgets, and complex workstreams.
• Strong strategic, analytical, communication, presentation, facilitation, and stakeholder-management skills.
• Working knowledge of pharmaceutical marketing and legal, regulatory, medical, and healthcare compliance requirements.

Nice to have

• MBA or another advanced related degree.
• Experience with omnichannel, digital, media, or non-personal promotion strategies in pharmaceutical or healthcare markets.
• Experience with product launches, established brands, lifecycle management, loss of exclusivity, or business transitions.
• Experience using AI-enabled tools or leading automation, analytics, or digital transformation initiatives.
• People leadership or experience coaching and developing others.

Culture & Benefits

• Collaborative, inclusive environment focused on patient outcomes and responsible innovation.
• Retirement pension and 401(k) savings plans.
• Paid vacation, sick time, holidays, parental leave, caregiver leave, bereavement leave, volunteer leave, and military spouse time-off.
• Eligibility for the company’s long-term incentive program.