13 дней назад
Associate Manager, Toy Marketing - Fisher Price
91 000 - 104 000$
Вакансия из Hirify Global, списка международных tech-компанийДля мэтча и отклика нужен Plus
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Associate Manager, Toy Marketing - Fisher Price (Toy Marketing/Product Development): Managing the Fisher-Price baby toy portfolio and bringing products from early concept through launch readiness with an accent on product strategy, pricing architecture, consumer insights, and cross-functional development. Focus on building multi-year product roadmaps, managing P&L and performance metrics, and aligning global strategies with regional commercial teams.
Location: East Aurora, New York, United States
Salary: USD 91,000–104,000 yearly
Company
Global toy and family entertainment company developing toys, content, consumer products, and digital and live experiences across a portfolio of entertainment brands.
What you will do
- Manage Fisher-Price baby toy product segments and serve as the primary contact for toy-related information and inquiries.
- Support portfolio management, business strategy, product-line tools, objectives, insights, and P&L management.
- Lead end-to-end product development from early concept through launch readiness in partnership with Design, Packaging, Development, and manufacturing.
- Manage pricing architecture, competitive positioning, product roadmaps, innovation cycles, and portfolio refreshes.
- Lead consumer and competitive insights, performance reporting, revenue and margin analysis, SKU productivity, and POS analysis.
- Coordinate with regional commercial teams and present strategic recommendations to senior and cross-functional audiences.
Requirements
- 5+ years of experience in product marketing, brand marketing, franchise management, or a related discipline; 3 years may be considered with an MBA.
- Experience in CPG or toys, ideally with exposure to retail buyers and mass, specialty, or e-commerce distribution.
- Experience building cross-functional relationships and partnering with Design, R&D, manufacturing, Finance, and commercial teams.
- Strong understanding of marketing mix, KPIs, forecasting, pricing strategy, SKU productivity, POS analysis, and P&L management.
- Ability to synthesize data and consumer insights into recommendations and manage complex product development timelines.
- Strong communication, storytelling, presentation, organizational, and follow-through skills; proficiency in PowerPoint, Excel, Outlook, and Word.
Culture & Benefits
- Collaborative, innovation-focused, and performance-driven working environment.
- Comprehensive benefits and competitive total pay programs.
- Inclusive workplace focused on belonging, respect, and employee development.
- Culture that encourages curiosity, continuous learning, ownership, and new ideas.
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