Product Marketing Communications Consultant

Location: Chicago, Illinois, United States

Salary: $108,318–$169,060 per year

Company

hirify.global manufactures construction and mining equipment, engines, industrial gas turbines, and diesel-electric locomotives, with a global dealer network and a digital technology arm building data-driven solutions for customers and dealers.

What you will do

• Develop and execute integrated product marketing plans, product launches, and adoption campaigns for dealers and internal stakeholders.
• Create differentiated positioning, value propositions, messaging, narratives, presentations, web content, user guides, email campaigns, and launch materials.
• Translate product roadmaps, release notes, workflows, and technical features into clear stories, visuals, demonstrations, and end-user communications.
• Write demo narratives and scripts, and record and edit short product videos explaining capabilities and use cases.
• Gather dealer feedback, improve onboarding and engagement, and use KPIs, analytics, testing, and AI-enabled tools to optimize performance.
• Coordinate delivery across product, sales, engineering, UI/UX, communications, agencies, vendors, and other partners while maintaining hirify.global brand standards.

Requirements

• Experience in B2B product marketing, marketing communications, or go-to-market strategy for technology-based products.
• Ability to develop product narratives, positioning, messaging, launch plans, and adoption campaigns.
• Exceptional writing, editing, presentation, visual communication, and verbal communication skills, including the ability to simplify technical concepts.
• Proficiency with PowerPoint and Microsoft 365, plus experience with Adobe Creative Cloud, Figma, or comparable creative tools.
• Experience using marketing analytics, A/B testing, or funnel performance data to guide decisions.
• Visa sponsorship is not available for this position.

Nice to have

• Experience with dealer networks, channel partners, or complex B2B customer ecosystems.
• Exposure to heavy equipment, industrial, automotive, or adjacent sectors.
• Experience with AI-assisted content creation, marketing automation, and modern marketing technology platforms.
• Experience managing creative agencies, vendors, or external production partners.
• Experience scripting, recording, and editing product demos or short-form video content.

Culture & Benefits

• Medical, dental, and vision benefits, paid time off, parental leave, adoption benefits, and life and disability insurance.
• 401(k) savings plans, HSA, FSA, incentive bonus, and voluntary benefits.
• Career development opportunities, tuition reimbursement, and access to emerging technologies.
• Inclusive work environment focused on sustainable products, customer impact, and professional growth.

Hiring process

• Employment offers are conditional on successful completion of a drug screen.