5 дней назад
Growth Marketing Specialist (China)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Growth Marketing Specialist (China) (B2B technology): Designing, executing, and optimizing customer-centric marketing events, activations, and experiments with an accent on demand generation, campaign ROI, and AI-powered digital marketing. Focus on developing acquisition channels, improving customer conversion, coordinating offline activations, and building KPI dashboards for continuous optimization.
Location: Shanghai, China
Company
is a public precision technology company delivering sensing, monitoring, instrumentation, and fluid management solutions through Gems Sensors and Setra Systems.
What you will do
- Plan, schedule, and execute marketing events, trade shows, customer activations, and channel promotions.
- Develop and optimize landing pages, advertisements, content, and digital campaigns with internal teams and external agencies.
- Manage corporate websites and social media while exploring new media and customer acquisition channels.
- Run marketing experiments to improve persona-based customer experiences, product conversion, campaign ROI, and efficiency.
- Coordinate sales enablement materials using brand value propositions and customer insights.
- Build KPI dashboards and apply visual management to track results and drive continuous improvement.
Requirements
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- At least 2 years of experience in marketing communications, preferably in B2B or technology-related industries.
- Experience in content creation and campaign development.
- Familiarity with digital marketing tools and social media, with strong interest in AI adoption.
- Proficiency in Microsoft Office; experience with Adobe Creative Suite or similar tools is advantageous.
- Good verbal, written, and communication skills in English.
Culture & Benefits
- Growth mindset based on planning, experimentation, learning, and improvement.
- Cross-functional collaboration with sales, product management, regional marketing teams, customers, and external agencies.
- Exposure to emerging AI techniques, marketing trends, and international business environments.
- Eligible for a bonus as part of the total compensation package.
- Equal opportunity employer committed to diversity and reasonable accommodations.
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