Associate Director, US NPBD, Cardiovascular (Cardiovascular)

Location: Titusville, New Jersey, United States; hybrid work with up to 20% travel

Base pay: $122,000–$212,750 per year

Company

Johnson & Johnson MedTech and Innovative Medicine develop healthcare solutions and medicines focused on preventing, treating, and curing complex diseases.

What you will do

• Lead US launch planning for Milvexian across atrial fibrillation and secondary stroke prevention indications.
• Develop integrated consumer marketing strategy, brand positioning, messaging, and patient initiatives.
• Direct creative development, content planning, and channel orchestration across paid, owned, and earned touchpoints.
• Shape digital, media, and omnichannel strategy using data-driven insights to improve awareness, engagement, and business performance.
• Partner with agency teams, Bristol Myers Squibb, and internal stakeholders across insights, medical, legal, regulatory, market access, field, IT, and commercial functions.
• Manage complex launch and brand programs on time, within budget, and in compliance with promotional requirements.

Requirements

• BA/BS required; MBA preferred.
• At least 7 years of relevant business experience, including 5 years in pharmaceutical, biotech, or healthcare commercial roles.
• Demonstrated success in strategic marketing, cross-functional leadership, project management, and executive-level communication.
• Experience with analytics, data-driven decision-making, and AI-enabled tools for marketing effectiveness is preferred.
• Based in Titusville, New Jersey, with availability for up to 20% travel, including occasional overnight and weekend travel.

Nice to have

• People leadership or experience leading agencies and cross-functional teams through complex projects.
• Cardiovascular experience.
• Consumer and healthcare professional marketing experience.
• Product launch, indication expansion, or major brand growth experience.
• Experience exploring and applying emerging technologies such as AI.

Culture & Benefits

• Inclusive work environment centered on employee dignity, diversity, and equal opportunity.
• Eligibility for a pension and 401(k) savings plan.
• Vacation, sick time, holidays, personal and family time, parental leave, caregiver leave, and bereavement leave.
• Volunteer leave and military spouse time-off benefits.