6 дней назад
DBU Marketing Manager (Pharmaceuticals)
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
DBU Marketing Manager (Pharmaceuticals): Leading Soliqua brand planning and execution in pharmaceutical marketing with an accent on data-driven insights, brand strategy, BP/OP ownership, and compliant commercialization. Focus on translating market and customer analysis into actionable recommendations, developing core marketing content, and managing cross-functional projects with measurable KPIs.
Location: Shanghai, China
Company
is a pharmaceutical company focused on developing medicines and improving health outcomes.
What you will do
- Lead Soliqua brand planning, positioning, commercialization, and execution.
- Analyze market, sales, customer, and competitive data to identify growth opportunities and performance drivers.
- Develop, budget, present, and refine the Brand/Business Plan and annual Operating/Execution Plan.
- Lead national and cross-regional projects from concept and approvals through vendor management, execution, risk mitigation, and evaluation.
- Create core messages, brand decks, detail aids, HCP materials, FAQs, sales training content, and digital assets.
- Partner with Sales, Medical, Market Access, Regulatory, Finance, and Procurement while managing compliance reviews and measurable outcomes.
Requirements
- 5+ years of experience in an MNC pharmaceutical marketing department.
- End-to-end pharmaceutical commercialization and brand management experience covering insights, strategy, budgeting, execution, field enablement, and performance review.
- Demonstrated personal ownership of Brand/Business Plans, Operating/Execution Plans, major projects, and core marketing content.
- Strong analytical skills and the ability to translate analysis into recommendations, execution decisions, and impact measurement.
- Ability to work cross-functionally and follow Medical, Legal, and Compliance review requirements.
Nice to have
- Consulting-firm experience.
- Diabetes, endocrinology, or chronic-disease experience.
- Cross-regional project experience.
- Working English and a relevant life-sciences educational background.
Culture & Benefits
- Full-time employment in Shanghai.
- Equal-opportunity workplace supporting people from diverse backgrounds.
- Work focused on improving medications, outcomes, and science.
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