10 дней назад
Head of Earned, Shared and Paid Digital
49 601 - 56 518GBP
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Head of Earned, Shared and Paid Digital (Digital Marketing): Leading organic social and paid digital teams to grow Oxfam’s income, influence and audience engagement with an accent on integrated channel strategy, creative direction and data-led performance. Focus on developing audience-led campaigns, managing digital reputation and crises, and embedding digital insight into fundraising, campaigning and public engagement.
Location: Oxford, UK, with the ability to work from home under GB’s hybrid working arrangements
Salary: £49,601, with a discretionary range up to £56,518 depending on experience
Company
is a global movement working with partners and communities to end poverty and inequality through humanitarian, development and campaigning work.
What you will do
- Lead and empower the organic social and paid digital teams, overseeing day-to-day activity and performance.
- Develop channel, platform, targeting and digital marketing strategies.
- Set creative direction, provide editorial and brand stewardship, and embed data-led performance learning.
- Build integrated, audience-focused campaigns across earned, shared and paid channels.
- Work with digital leadership and stakeholders to shape wider digital strategy.
- Apply audience insight to campaigning, fundraising and public engagement activity.
Requirements
- Experience managing a multidisciplinary team and the performance of others.
- Strong knowledge of digital platforms, marketing technologies and industry trends.
- Proven success growing income, influence and audience engagement through digital channels.
- Experience developing audience-led digital strategies and integrated campaigns with measurable impact.
- Experience in digital crisis and reputation management, stakeholder collaboration and communication.
- Evidence of learning from or taking action on anti-racism and inequalities, with commitment to ’s values.
Culture & Benefits
- Hybrid and flexible working arrangements.
- Generous pension scheme and annual leave.
- Additional leave allowances, company sick pay and life assurance.
- Learning and development through courses, e-learning, coaching, mentoring and on-the-job opportunities.
- Commitment to inclusion, diversity, gender equality and safeguarding.
Hiring process
- Submit an up-to-date CV and cover letter explaining suitability against the essential criteria.
- Offers are subject to satisfactory references and appropriate screening checks.
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