Senior Paid Search Marketing Manager (AI)

Location: Austin, Texas, United States; hybrid with required in-office presence Monday, Wednesday, and Friday.

Salary: $84,000–$116,000 base salary annually, plus a 5% performance-based bonus opportunity.

Company

hirify.global is a profitable, self-funded digital marketing agency that connects marketing activity with pipeline, sales, and revenue through proprietary analytics.

What you will do

• Lead paid search and paid social performance across mid-market and enterprise client portfolios.
• Define and own KPIs covering spend efficiency, lead quality, conversion performance, and revenue contribution.
• Develop full-funnel SEM, intent, keyword, query, budget allocation, pacing, and optimization strategies.
• Integrate SEM with CRO, landing page performance, website experience, SEO, and total SERP intent coverage.
• Establish guardrails for platform automation, AI bidding, and recommendations while partnering with Analytics on insights, alerts, and forecasting.
• Present executive-ready performance direction, identify risks and growth opportunities, and mentor SEM specialists and managers.

Requirements

• 6–9 years of hands-on paid search experience with increasing ownership and complexity.
• Deep expertise in Google Ads and Microsoft Ads.
• Experience defining and acting on revenue- and lead-quality-based KPIs and managing large, complex budgets profitably.
• Strong understanding of AI, automation, and auction dynamics, plus experience partnering with analytics teams.
• Ability to assess downstream business impact beyond platform-reported conversions.
• Confidence presenting strategic direction to senior and C-level stakeholders.

Nice to have

• Paid social experience.
• Agency or multi-client experience.

Culture & Benefits

• Hybrid work environment with clear ownership and high expectations.
• Company-paid medical, dental, vision, and life insurance premiums.
• 401(k) plan with up to a 5% company match.
• 28 combined PTO and holiday days, plus two additional remote work weeks annually.
• Collaborative, accountability-focused teams within a profitable, self-funded company.