6 дней назад
Product Manager (Crypto)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Product Manager (Crypto) (Engagement and Lifecycle Growth): Building engagement and loyalty features across Kraken mobile and web products with an accent on retention, experimentation, personalization, and behavioral design. Focus on designing growth loops, optimizing funnels, launching rewards and social mechanics, and using analytics to improve product usage and lifetime value.
Location: Remote from the United Kingdom, Argentina, Brazil, Bulgaria, Canada, Chile, Colombia, Cyprus, Czech Republic, Hungary, Ireland, Lithuania, Mexico, Peru, Poland, Portugal, Romania, South Africa, Spain, Sweden, Switzerland, or the United Arab Emirates
Company
is a global crypto platform offering spot trading, margin, futures, staking, OTC services, and products for individual and institutional clients.
What you will do
- Define the engagement and loyalty product strategy and roadmap across and Pro.
- Own retention, session frequency, lifetime value, and other key product metrics.
- Lead product development from discovery and validation through launch and iteration.
- Design growth loops, gamification, rewards, social features, and habit-forming mechanics.
- Partner with Engineering, Design, Analytics, Marketing, and Lifecycle teams on experimentation and personalized engagement campaigns.
- Develop segmentation frameworks and align product goals with Consumer and Pro business leads.
Requirements
- 5+ years of product management experience, including 2+ years in engagement, retention, or lifecycle growth.
- Strong analytical skills and experience using data for product decisions.
- Experience with experimentation, funnel optimization, behavioral psychology, and growth product management.
- Track record of launching engagement features such as notification systems, loyalty programs, rewards, or community features.
- Experience with both mobile and web applications and the ability to navigate technical discussions with engineers.
- Strong user empathy, business judgment, communication, and stakeholder management skills; enthusiasm for Bitcoin and cryptocurrency.
Nice to have
- Experience in crypto or fintech.
Culture & Benefits
- Remote work from the listed eligible countries.
- Global workforce with diverse backgrounds and perspectives.
- Job-related skills or work-style assessments may be included in the hiring process.
- Applications are accepted on an ongoing basis unless a deadline is specified.
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