Senior Paid Media Manager (E-commerce)

Location: Remote

Company

Digital marketing agency managing paid media for DTC and e-commerce accounts.

What you will do

• Lead client onboarding, including budgets, targets, audiences, reporting cadence, and month-one, month-three, and month-six success criteria.
• Audit existing ad accounts, tracking setups, and creative libraries before launch.
• Configure ad accounts, pixels, CAPI, conversion tracking, campaigns, ad sets, audiences, and budget allocations.
• Launch, monitor, and optimise campaigns daily against CPA, ROAS, and other performance KPIs.
• Run creative, audience, and bidding tests; reallocate spend and scale effective campaigns.
• Own weekly and monthly reporting, lead client performance calls, and communicate risks with an action plan.

Requirements

• 3+ years of hands-on paid media buying experience across Meta and Google.
• Proven DTC or e-commerce experience with ownership of ROAS or CPA targets.
• Strong knowledge of GA4, pixels, CAPI, tracking, attribution, and performance data analysis.
• Ability to manage several accounts from setup through ongoing optimisation while keeping each account on plan.
• Ability to run client calls independently, including difficult performance discussions.

Nice to have

• TikTok advertising experience.
• Agency experience managing multiple clients.
• Feed management and Google Shopping experience.
• Practical experience using a creative testing framework.

Culture & Benefits

• Remote, full-time position.
• Hands-on ownership of paid media accounts from onboarding through optimisation.
• Direct responsibility for client communication, budgets, targets, and reporting.