Product Marketing Associate (Rewards)

Location: Remote in Brazil

Salary: $2,000–$2,900 gross per month

Company

hirify.global is a fintech and retail technology company developing interest-free installment payments, shopping experiences, and rewards products for consumers and merchants.

What you will do

• Own product marketing for assigned Earn and rewards products across discovery, validation, launch, learning, optimization, and scaling.
• Conduct user research and analyze qualitative and quantitative data to identify friction points, patterns, and growth opportunities.
• Develop product positioning, messaging, and go-to-market plans for in-app surfaces, lifecycle messaging, and marketing channels.
• Monitor adoption and engagement after launch, identify risks, and recommend product and messaging iterations.
• Collaborate with Product, Engineering, Compliance, Legal, Data, Design, and Marketing Communications to move initiatives forward.
• Use AI tools to accelerate research, insight generation, productivity, and communication.

Requirements

• 1–2 years of experience in Product Marketing, Growth, Consumer Research, or a related field.
• Strong analytical thinking and confidence working with qualitative feedback, behavioral data, and survey results.
• Demonstrated experience with Claude or equivalent large language model tools is required.
• Clear, concise communication skills and the ability to turn complex information into actionable recommendations.
• Ability to work remotely from Brazil.

Nice to have

• Experience with consumer-facing or mobile products.
• Familiarity with user research methodologies, NPS analysis, or customer interview programs.
• Experience with lifecycle messaging, in-product copy, Braze, or similar tools.
• Background in fintech, subscriptions, or marketplace businesses.

Culture & Benefits

• Fast-paced, hands-on environment with ownership of a meaningful product portfolio from day one.
• Data-informed culture focused on experimentation, learning, and measurable growth.
• Close collaboration across Product, Data, Design, Engineering, Legal, Compliance, and Marketing.
• Full-time remote work arrangement in Brazil.