Performance Marketing Manager (B2C)

Location: London, United Kingdom; hybrid workplace

Company

hirify.global’s Electric Vehicles division provides electric car leasing and focuses on greener, fairer mobility.

What you will do

• Own day-to-day paid search activity across Google Ads and Microsoft Ads, including campaign structure, search-query analysis, bidding, budgets, testing, and optimization.
• Support the migration of existing paid search activity into SA360 and establish scalable operating practices.
• Develop programmatic display activity through DV360 and expand the role of paid social, including Meta.
• Manage digital spend, monitor pacing and performance, and recommend where to increase, pause, or test investment.
• Partner with content and design teams to test creative, audiences, messaging, and landing-page experiences.
• Build, track, and launch campaign landing pages, quizzes, and other web experiences while evaluating performance through to leads, quotes, and orders.

Requirements

• Around 3–5 years of hands-on performance marketing experience in an agency, media, or fast-paced in-house environment.
• Strong practical expertise in Google Ads, including search-query analysis, campaign structure, bidding, budgets, and reporting; Microsoft Ads experience is useful.
• Working knowledge of SA360 sufficient to support migration and establish effective processes.
• Experience with programmatic advertising and DV360; Campaign Manager 360 experience is a bonus.
• Paid social experience, ideally with Meta Ads Manager, plus a solid understanding of conversion tracking, UTMs, audiences, naming conventions, and campaign setup.
• Strong analytical judgment, prioritization, testing discipline, and focus on commercial outcomes rather than platform metrics alone.

Culture & Benefits

• Hybrid work in the London office.
• Autonomous, collaborative work within the B2C Growth squad and wider marketing team.
• Opportunities to learn, make decisions, and build new approaches quickly.
• Dog-friendly offices and accommodations available throughout the interview process.
• AI may be used to support application assessment, while interviews and assessments focus on individual experience and perspectives.