2 дня назад
Content Marketing Lead
110 000 - 190 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Content Marketing Lead (B2B SaaS/Public Sector Data): Defining Starbridge's market narrative and building a content engine around government purchasing intelligence, customer stories, executive content, and public relations with an accent on data-driven storytelling, creative content, and AI-assisted production. Focus on establishing category authority, scaling distribution, measuring content performance, and turning proprietary public-sector data into influential marketing.
Location: New York City, United States; on-site
Salary: $110,000–$190,000 annually plus equity
Company
provides a platform that helps go-to-market teams identify public-sector buying signals from government meetings, budget documents, RFPs, and public records, turning them into sales pipeline.
What you will do
- Define 's market narrative, editorial voice, and points of view on selling to the public sector.
- Build a content operating system for product use-case videos, GTM playbooks, company metrics, and milestones.
- Create creative content with the brand team and scale executive-authored content and distribution.
- Develop customer proof, case studies, and customer-led product stories.
- Own press relationships and build a distribution flywheel for company insights.
- Measure engagement by format, topic, and funnel stage to improve content output and performance.
Requirements
- 4+ years of experience in B2B, content, customer, or product marketing.
- Experience building an audience from zero and creating content personally.
- Ability to build a content function in an early-stage, ambiguous, fast-moving environment.
- Range across meme marketing, thought leadership, case studies, and product launch scripts.
- Ability to identify compelling stories in proprietary data and form clear opinions about B2B content.
- Availability for on-site work in the New York City office, including a one-day on-site interview.
Culture & Benefits
- Customer-centric environment focused on helping customers win.
- Fast-paced culture emphasizing momentum, decisiveness, and execution.
- Competitive salary and early-stage equity.
- Medical, dental, and vision insurance; unlimited PTO; gym stipend; and pre-tax commuter benefits.
- Company-provided lunch in the office every day and regular offsites in New York City and global locations.
Hiring process
- 30-minute recruiter screen.
- 45-minute hiring manager conversation.
- One-day on-site process with three 30-minute interviews and a one-hour case study.
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