3 дня назад
Marketing Business Intelligence Analyst (Webflow/HubSpot)
113 000 - 132 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Marketing Business Intelligence Analyst (Webflow/HubSpot): Building and maintaining Webflow marketing experiences, HubSpot integrations, and SQL/Python pipelines that consolidate acquisition and lead data with an accent on conversion tracking, CRM workflows, and marketing analytics. Focus on designing A/B tests, analyzing CAC and pipeline performance, and developing executive-ready recommendations for budget allocation.
Location: Fully remote within the United States
Salary: $113,000–$132,000 per year
Company
AnswersNow operates a virtual ABA therapy platform designed to make autism care more accessible and effective for families.
What you will do
- Own and maintain the Webflow website using modern JavaScript and HTML, including custom landing pages, dynamic content, and user interactions.
- Implement tracking pixels, scripts, and event tags through Google Tag Manager for Google Ads and Meta Ads conversion tracking.
- Design, build, and analyze A/B tests for headlines, page layouts, and user flows to improve lead conversion.
- Manage Webflow and HubSpot CRM integrations, including field mapping, lead statuses, and high-converting intake forms.
- Build and maintain SQL, Python, or Databricks pipelines combining marketing, CRM, and internal portal data in the AnswersNow Lead Tracker.
- Analyze lead volume, CAC trends, channel performance, referral patterns, and sales incentives; present recommendations to commercial leadership.
Requirements
- 2+ years of experience in marketing operations, business intelligence, or web-focused data analytics.
- Strong proficiency in modern JavaScript and HTML for custom Webflow development and styling.
- Hands-on experience with HubSpot CRM integrations, field mapping, form building, and Google Tag Manager.
- Intermediate-to-advanced SQL and Python skills for database queries, ETL, and automation scripts.
- Advanced Excel or Google Sheets modeling skills and experience with Databricks or BI platforms.
- Experience with digital acquisition, client intake funnels, multi-touch attribution, and A/B testing.
Nice to have
- Bachelor’s degree in computer science, data science, engineering, mathematics, statistics, economics, business analytics, or a related quantitative field.
- Experience in digital health, telehealth, behavioral health, ABA therapy, or autism care.
Culture & Benefits
- Fully remote work within the United States.
- Flexible hours and an async-friendly team culture.
- Fast-paced, high-growth startup environment with evolving priorities.
- Equal-opportunity workplace with reasonable accommodation support.
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