NBA Take-Two Executive Producer, Branded Content

Location: New York, USA; hybrid schedule with the option to work remotely one day per week. The role may require travel to shoots and events, up to 20% of the time. Onsite work in NBA New York and New Jersey offices requires full COVID-19 vaccination, subject to accommodations.

Salary: $150,000–$170,000 per year, plus an annual discretionary performance bonus.

Company

A global sports and media organization built around professional basketball leagues, digital platforms, live programming, and branded content.

What you will do

• Lead branded content strategy and development across the NBA 2K League, NBA Take Two, and NBA Research and Development brands.
• Collaborate with Creative, Sales, and Marketing on pitches, editorial extensions, sponsorship concepts, talent recommendations, and content opportunities.
• Lead client and agency presentations, translating business objectives into creative treatments, proposals, and presentation materials.
• Oversee branded video, social, custom editorial, and live event content from concept through production, post-production, and distribution.
• Direct treatments, scripts, copy, edits, talent integration, event activations, and final asset approvals while addressing client KPIs and feedback.
• Track campaign deliverables, approvals, timelines, talent requirements, budgets, and client commitments across internal teams.

Requirements

• 10+ years of experience developing and producing custom editorial or branded content for a major media publisher, brand, marketing agency, or similar organization.
• Proven experience leading branded video and digital campaigns from concept through final delivery.
• Portfolio demonstrating video, digital, social, and experiential creative with cultural impact.
• Exceptional client-facing, presentation, communication, project management, organizational, and problem-solving skills.
• Strong understanding of production budgets, timelines, talent integration, creative workflows, and talent-facing productions.
• Deep knowledge of sports, basketball, gaming, pop culture, social media, and current cultural trends; ability to balance creative vision with hands-on execution.

Nice to have

• Sports industry experience.

Culture & Benefits

• Collaboration across creative, editorial, sales, marketing, production, and partnerships functions in a fast-paced media environment.
• Medical, dental, vision, life, disability, and mental health benefits.
• 401(k), FSA/HSA and other tax-advantaged accounts, commuter benefits, and wellbeing support.
• Vacation, sick time, personal days, and unlimited time-off benefits where applicable.
• Educational assistance, fertility and family-forming support, and flexible work options for eligible employees.