Content Marketing Manager (AI)

Location: Austin, Texas, United States

Company

hirify.global develops simple, powerful, and secure software solutions, including observability products, for business customers.

What you will do

• Write marketing content for banner ads, landing pages, emails, PPC campaigns, events, websites, and other channels.
• Manage the customer content journey for hirify.global Observability across adoption, retention, expansion, and advocacy stages.
• Own content calendars and develop editorial series that combine evergreen education with timely commentary on market, observability, and AI developments.
• Build a repeatable framework for repurposing benchmark reports, webinars, pillar assets, and major campaigns.
• Align content with personas, brand guidelines, product launches, and demand generation campaigns in collaboration with marketing, sales, product, and external agencies.
• Monitor content performance, conduct research and fact-checking, and use data-driven insights to improve content effectiveness and KPIs.

Requirements

• Bachelor’s degree in English, Marketing, Communications, or a related field.
• 5+ years of experience as a copywriter, Content Marketing Manager, or in a similar role.
• Experience creating content in a B2B or B2C environment, with excellent written and verbal communication skills.
• Fluency in SEO, AEO, content distribution, and digital content optimization, including familiarity with tools such as Ahrefs and SEMrush.
• Familiarity with generative AI tools for scalable content creation and strong attention to detail.
• Strong leadership, project management, and multitasking skills; an IT software background is beneficial.

Nice to have

• Digital copywriting experience.
• Experience with content management systems, marketing automation tools, and project management software such as Asana.
• Background in IT software.

Culture & Benefits

• People-first environment focused on customers, employees, partners, and communities.
• Collaborative, innovative, and fast-paced working environment.
• Emphasis on accountability, empathy, continuous growth, and purposeful leadership.
• Equal employment opportunity workplace.