4 дня назад
Content Marketing Manager (AI)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Content Marketing Manager (AI) (Consumer Health): Creating and optimizing content for multiple consumer health and wellness brands across websites, Amazon, email, social media, video, and advertising with an accent on AI-powered content development, consumer insights, and multichannel storytelling. Focus on building brand voice, managing content workflows and creators, and applying SEO, ecommerce, social, and analytics insights to improve performance.
Location: Princeton, NJ, USA; hybrid working arrangement
Company
develops medicines and healthcare solutions focused on improving access to treatment and supporting healthier lives.
What you will do
- Develop original content for multiple consumer health and wellness brands, including blogs, websites, email campaigns, social posts, Amazon content, video scripts, and advertising copy.
- Translate consumer insights, trends, and complex health topics into clear and engaging content.
- Use AI and creative technologies for content ideation, development, personalization, optimization, and repurposing.
- Shape brand voice and digital presence while collaborating with agencies, creators, freelancers, and cross-functional teams.
- Manage influencers, affiliates, associated platforms, creative briefs, and content workflows from ideation through launch.
- Use SEO, ecommerce, social, and analytics insights to monitor and improve content performance.
Requirements
- 5+ years of experience in content marketing, social media, brand or product pages, editorial, or communications.
- Exceptional writing, editing, and storytelling skills with a strong portfolio across digital channels.
- Hands-on content creation experience, rather than solely managing external partners.
- Experience using AI and digital content creation tools to improve creativity and productivity.
- Familiarity with ecommerce, SEO, social platforms, content management systems, and analytics.
- Must be a U.S. citizen, lawful permanent resident, or otherwise authorized to work in the U.S. without requiring visa transfer or sponsorship now or in the future.
Culture & Benefits
- Work across multiple growing consumer health brands with meaningful ownership and visibility.
- Build content reaching consumers through websites, Amazon, social media, email, and advertising.
- Collaborative, inclusive environment focused on empathy, dynamism, teamwork, and shared success.
- Competitive total rewards package with role- and experience-based compensation.
- Annual discretionary bonus, comprehensive healthcare coverage, retirement savings plan, and leave benefits.
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