Director, Product Marketing & Commercialization (Healthcare)

Location: USA - Chicago, IL, South LaSalle St

Salary: $151,700.00–$270,950.00 USD annually, plus bonus eligibility.

Company

hirify.global Health provides clinical information and decision-support solutions, including the UpToDate suite used in clinical decision-making.

What you will do

• Define and execute product marketing and commercialization strategy for the Clinical Decision Support portfolio.
• Lead Product Marketing, Market Intelligence, Competitive Intelligence, Market Research, and Product Packaging and Go-to-Market functions.
• Own positioning, messaging architecture, value propositions, persona-based messaging, and customer-facing product content.
• Lead commercialization and launch frameworks for new products, AI-enabled capabilities, major enhancements, and portfolio initiatives.
• Develop packaging, bundling, offer design, pricing inputs, market sizing, business cases, and commercial strategies.
• Establish performance metrics and executive dashboards covering launch readiness, adoption, enablement, insights, and organizational impact.

Requirements

• 12+ years of experience in product marketing, commercialization, go-to-market strategy, portfolio marketing, market strategy, or related roles.
• Significant experience building and managing product marketing, commercialization, market intelligence, competitive intelligence, or market research teams.
• Demonstrated success commercializing complex healthcare, enterprise SaaS, technology, data, information, workflow, content, or platform products.
• Experience establishing product marketing operating models, launch frameworks, governance, messaging standards, and commercialization practices.
• Strong people leadership, strategic and analytical thinking, executive communication, storytelling, and cross-functional influence.
• Ability to operate in a complex, global, highly matrixed organization and move between strategy, organizational leadership, alignment, and execution.

Nice to have

• Experience in healthcare technology, clinical decision support, digital health, professional information, enterprise workflow, or regulated markets.
• Experience commercializing AI-enabled products, clinical workflow solutions, data products, search, content, platforms, or decision-support products.
• Experience with Early Engagement, Limited Market Release, pilot, beta, and General Availability programs.
• Experience with Voice of Customer, market research, competitive intelligence, segmentation, pricing, packaging, or win-loss programs.

Culture & Benefits

• Work in a customer-centric, market-driven, and highly collaborative environment.
• Medical, dental, and vision plans.
• 401(k), FSA/HSA, commuter benefits, and tuition assistance.
• Vacation, sick time, and paid parental leave.
• In-person interviews may be required at a hirify.global office.

Hiring process

• Interviews assess individual skills, experience, and communication style without AI tools or external prompts.
• Virtual backgrounds must be removed, and in-person interviews are included in the process.