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Описание вакансии
Текст:
TL;DR
Field Marketing Specialist (Cybersecurity) (B2B technology marketing): Executing field events, campaigns, and regional programs for Okta Japan with an accent on pipeline generation, partner coordination, and cross-functional execution. Focus on managing complex event logistics, developing audience and email campaigns, processing leads, and analyzing post-event performance.
Location: Tokyo, Japan; hybrid work
Company
Okta provides identity and access management infrastructure that helps organizations securely adopt AI and protect human and digital identities.
What you will do
- Execute regional field events, programs, and campaigns that support pipeline and revenue goals in Japan.
- Manage campaign assets, event properties, collateral, registrations, and pre-event coordination with Sales and SDR teams.
- Project-manage event logistics, onsite execution, post-event analysis, and reporting.
- Coordinate messaging, audience generation, email campaigns, speaker plans, lead processing, and follow-up activities.
- Work with Field Marketing, Partner Marketing, Sales, SDRs, vendors, and other cross-functional stakeholders.
- Research and develop events, sponsorships, and face-to-face marketing programs aligned with corporate goals.
Requirements
- 3–5 years of experience in marketing execution, event creation, and campaign management.
- Native Japanese and excellent written and spoken Japanese and English communication skills.
- Experience managing event programs from planning through reporting and analysis.
- Project management experience covering planning, promotion, registration, content development, event management, and onsite execution.
- Ability to manage multiple priorities, timelines, partners, product lines, and cross-functional stakeholders in a fast-changing environment.
- Collaborative working style with strong multitasking and execution skills.
Nice to have
- Presentation skills and confidence communicating with varied stakeholders.
- Experience with Asana, Salesforce, Marketo, or Tableau.
- Experience in B2B technology marketing.
Culture & Benefits
- Cross-functional collaboration across a global community spanning more than 20 offices.
- In-person onboarding designed to support connection and accelerate impact.
- Programs supporting well-being, social impact, talent development, and community.
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