Senior Regional Merchandiser – SOREL Europe (Footwear)

Location: Petit-Lancy, Geneva, Switzerland; hybrid mode with 2 days per week home office. The role requires regular travel across Europe and several trips per year to Portland, US.

Salary: CHF 131,880–CHF 184,800 gross annually for a full-time position.

Company

hirify.global Company is a US-based outdoor apparel and footwear company operating Columbia and SOREL brands across Europe.

What you will do

• Build SOREL Europe’s merchandising function and construct seasonal assortments based on regional objectives, consumer insights, category mix, gender mix, and revenue potential.
• Rationalize the product offer, maintain accurate product information, and monitor assortment productivity and profitability.
• Provide regional pricing recommendations and identify market opportunities, risks, and assortment gaps through consumer, competitive, and marketplace analysis.
• Represent the European market in the Global Go-to-Market process and influence product decisions with regional data and insights.
• Own the European Go-to-Market calendar through the Sales Meeting and coordinate Planning, Sales, Ecommerce/Buying, and Finance partners.
• Support Sales, Marketing, and Ecommerce teams with product expertise, account presentations, pre-line reviews, sell-in meetings, and showroom management in Geneva.

Requirements

• Solid experience in merchandising or an adjacent function such as buying, product, or sales, including assortment building, margin management, and Go-to-Market exposure.
• Strong knowledge of European women's and men's lifestyle footwear markets.
• Experience structuring or significantly shaping a function, team, or process and aligning stakeholders around it.
• Project management skills for coordinating cross-functional partners through complex seasonal calendars.
• Fluency in English is required.
• Willingness to travel regularly across Europe and several times a year to Portland, US.

Nice to have

• Additional European language skills.

Culture & Benefits

• Inclusive, open, and multicultural work environment with teams across European countries.
• Significant discounts on Columbia and SOREL products.
• Health insurance allowance for employees in Switzerland.
• Soft mobility policy for the Geneva office.
• Pilates, yoga, running groups, and other sports activities.
• Unlimited LinkedIn Learning, monthly Learning Hours, and in-house training opportunities.

Hiring process

• Application review followed by a 30–45-minute introductory interview with Talent Acquisition.
• Interview with the hiring manager.
• Interview with the hiring manager and cross-functional leaders, including a case study, followed by an offer for the selected candidate.