Principal Engineer - Product Marketing (Semiconductor Security)

Location: Chandler, Arizona, United States; onsite

Company

hirify.global develops semiconductor products and embedded security solutions, including secure elements, root-of-trust solutions, embedded controllers, and related hardware and software ecosystems.

What you will do

• Define and execute product-line strategies, long-term roadmaps, positioning, lifecycle management, and launch plans.
• Translate customer requirements, market trends, and competitive intelligence into product and technology investments.
• Develop growth strategies, qualify design-win opportunities, and drive adoption among Tier-1 and strategic customers.
• Build trusted relationships with engineering teams, architects, technical leaders, and executive stakeholders.
• Present security technologies and roadmaps, create technical collateral and proposals, and enable sales and applications teams.
• Coordinate with product management, engineering, applications, architecture, marketing, and sales teams worldwide while representing the company in industry organizations and standards bodies.

Requirements

• Bachelor’s degree in Electrical Engineering, Computer Engineering, Computer Science, or a related technical field.
• 10+ years of experience in semiconductor product marketing, product management, business development, field applications, technical sales, or related customer-facing technical roles.
• Strong knowledge of hardware security, cryptographic principles, root-of-trust technologies, secure elements, embedded controllers, and secure embedded systems.
• Experience developing business growth strategies, driving design wins, and managing strategic customer relationships.
• Understanding of semiconductor business models, product lifecycle management, and go-to-market processes.
• Excellent written, verbal, presentation, and executive-level communication skills, with the ability to influence cross-functional and industry stakeholders.

Nice to have

• Master’s degree in Engineering, Computer Science, or Business Administration.
• Experience in client computing, data center, server, storage, automotive, industrial, or IoT markets.
• Knowledge of secure boot, firmware authentication, device identity, key management, and platform security architectures.
• Experience with embedded hardware and software development environments or industry standards organizations.
• Background in strategic account management or account-based marketing and business development.

Culture & Benefits

• Full-time role within a large global semiconductor organization.
• Travel requirement of 0%–25%.
• Focus on employee development, values-based decision-making, diversity, communication, and community.
• Physical work environment is entirely indoors, with approximately 80% sitting, 10% standing, and 10% walking.